The company burst onto the scene in 2009 in toronto, canada. Walmarts latest move to stay competitive with amazon is an ebook and audiobook store with its japan partner rakuten. October 9, 2015 by michael kozlowski 3 comments according. Amazon has an even bigger share of the ebook market than. Get a full report of their traffic statistics and market. Kobo is the next to offer an ebook subscription service. Thats why we offer ebooks in 68 languages and stock our ebookstores with local authors and bestsellers.
He fixes author sites, and shares what he learns on the digital. If you buy them, we get a small share of the revenue from the sale from our commerce partners. Japanese giant rakuten buys kobo ebook business bbc news. Data was not yet available as to how the walmart deal had begun to affect market share. With its gorgeous eightinch e ink display and impressive hardware, the kobo forma is a premium ebook reader that goes up against the likes of amazons second generation kindle oasis. Historically, amazon did not have the type of dominance that it has today. Not surprisingly, rakuten kobo has almost 25% of the canadian market, with 14. Why walmart is pushing into ebooks, a business on the decline. When reisman was asked why she cofounded kobo if ebook sales. They quickly took over the canadian market and started to expand. Battle of the ebook readers by will nicol july 3, 2015 in spite of the hegemony of tablets, ebook readers continue to survive in the modern.
Kobo content sales up 60% in 4th quarter 2017 mostly due to tolino. Rakuten kobo today is in 25 markets, delivers ebooks to 150 countries each week, has its own epublishing arm kobo. Apple and walmart inject new life into sleepy ebook market forbes. It can also run kobos bookbased social network, which can be used to build brand loyalty.
Credit will be applied to the account associated with your kobo email address. Share on linkedin kobo is to launch into the italian market, bolstered by a partnership with the mondadori group, italys largest book publisher and retailer. The graph shows the distribution of ebook unit sales on kobo. Being the second largest ebook market accounting for 15% of all english language ebook sales worldwide in 2017, the situation in the uk is just as interesting as in the us. The reach of ebook platforms from kindle to kobo front edge.
Kindle share of ebook reading at 55% publishers weekly. Ebook retailer kobo reports 98% growth in first quarter revenue across its device and content sales. The report goes on to analyze the smaller ebookstores in terms of units sold and revenue earned. Walmarts latest move to compete with amazon is a kobo. Kobo has debuted its latest ebook reader, and its called the kobo forma. Its launching kobo plus, a service that offers unlimited reading of eligible books. Walmarts ebooks store, powered by torontobased rakuten kobos. Kobos upcoming ebook reader is bigger, lighter, and not. Definitely the ebook market is not just for ebooks, it probably means going towards other stuff said.
As of august 2018, amazons kindle ereader had an 83. Kobo content sales up 60% in 4th quarter 2017 mostly due to. Increasing competition among market players is expected to result in lower prices, thereby providing opportunities for the ereader market growth over the next seven years. Kobo ebook sales distribution by publisher type 2017. Ebook market size, share, analysis, 20142024 industry. The source found that among the ebooks sold on kobo, 20 percent were. Kobo employees, i get the sense that kobo is picking up momentum in the u. The history of kobo and how they changed the ereader market. The companys new device is not only waterproof, but its the copanys lightest and most durable yet. At the end of june, amazons kindle family of reading devices was used to read ebooks by 55% of ebook buyers, according to figures compiled by bowker market research. North america held the highest market share of 58% in the global ebooks market in 2017, out of which the united states recorded the highest market revenue in 2017. Epubor ultimate is the most functional ebook drm removal and ebook converter in the market that decrypts and converts all kinds of ebooks including kindle, kobo. Allyoucanread ebook subscriptions are nothing new just ask amazon, but kobo is just now joining the fray. Kobo has launched an audiobook subscription service claiming to offer the best value on a subscription plan in the category.
The canadabased ebook company follows rivals such as amazons. The store has more than 6 million titles and an audiblelike monthly. In august 20, kobo was the second largest ebook retailer in japan, and forbes estimated it at 3% of the market share in the united states. The global ebooks market is largely dominated by countries like the united states, canada, japan, china, and the united kingdom. As of spring 2012, kobo had 50% of the market share in france. Kobo sells its devices online and through physical retail channels. The statistic presents the share of ebooks in book sales in europe in 20 and 2017.
The graph shows the distribution of ebook unit sales on kobo worldwide as of february 2017, broken down by publisher category. Ebooks account for 34% of all book sales, with the amazon market share being the biggest yet again. How ereading company kobo is fighting amazon, apple and. Facebook is showing information to help you better understand the purpose of a page. See actions taken by the people who manage and post content. Kobo to enter italian market with mondadori the bookseller. In 2012 amazon rose to have a controlling interest of 65% of the digital book market while nook decreased to 20 % and kobo had a meager 8 %. Kobo is the second largest ereader and ebook retailer in the world.